"Levo" benefit the company brand is Australia's leading audio-visual products brand, is the first industry players to engage in professional research and development, production DVD, HD HVD, mobile DVD, digital audio, one of the brand. Relying on abundant scientific research strength, the electro-acoustic laboratory professionals, first-class production test equipment and strict management, "Levo" brand in strict accordance with the ISO9001-2000 international quality certification system to organize production. Since listing, "Levo" With excellent quality, best-selling domestic and international market for six consecutive years by the majority of the user's trust.

Brand Connotation

Over the years, "Levo" to "quality, science and technology, good faith" for the brand connotation, the success of the industry to establish high-end brand image. Since its inception until now, "Levo" brand "to the science and technology human services to the arts to create life" services, is committed to showing the best of modern life, the most exciting side. "Levo" brand of quality, user-friendly features, superior design and the appearance of fine crafts, for the majority of consumers to enjoy unprecedented audio-visual and a new life. In addition, the "Levo" will be the concept of integration of its services in every corner of modern life, the courage to open up the market, is sensitive to seize the opportunity, based on the forefront of industry players.

Business philosophy

O values of the company's operating profit reflected the "first man-made, quality-oriented, a record for the Road," the word nine. Explained as follows:

• “People First”： First, and after work. "People matter" is of our basic elements of the real world, by the people and benefit the Australian people is the principle of establishing safe. Only to learn in life, learning life, learning to do before people will do good things. Therefore, a real change in our lives is not the other, but our spirit and character development. We are changing the character of our inner world, but also changes in the survival of our environment. The character has changed, things will change in style; style has changed, the quality of products and services would be changed, enterprises will have a more lasting development, the prospect of more brilliant, the community can have an even greater contribution.
• “Quality-oriented”：The vitality of enterprises, depending on the brand, brand depends on the quality of life, from the details of good quality, why emphasize the details? Why do the details in order to foster a spirit of modern society, the details of the competition is the competition. Now the products and knowledge society in the world can share in, only the introduction of the details can not be directly copied and simple. Differences in the details of the decision, the difference between success and failure. Why do car sales in Japan first, because it kind of motor vehicles than 1% coefficient sealed, fuel-efficient 1%, 1% noise. 1% of the number of poor? 1% is the difference between success and failure. How to do this 1%? Depends on the details. Depend on the production process is the placing of a rope is not high not low, not thick not thin, distortion impartial. What are the details? Details is an attitude, is a preparation, is also a kind of spirit. Details of critical attitude is a prerequisite for doing a good job, only attention to the mentality of the details, the details can be found. Details and is a preparation, a strength. Accumulation of long-term in order to form a strength, will be translated into action in the details and become a habit, a kind of expected. Details is a spirit, the details of the quest for a perfect, perfect the details of the achievements also. The details of that quality, but also the details of the grade. "Levo" brand to "decide the details of the success or failure" concept, as a "quality-oriented" core requirements into product R & D, manufacturing, testing, every aspect of every process, every well-to create a products for our customers to provide a steady flow of quality products. We firmly believe that if we have the achievements of the great cause of the strong determination to work in every aspect of a small cast into the world an example of the great spirit, we will always belong to the industry leader.
• “Creativity for the Road”：不Breaking innovation, we may not have everything; but if the stop innovation, we will not all; if we did not go far enough, and without innovation, and tomorrow will be eliminated; if we had done a good job, if it is not innovation, and tomorrow will be left behind, the day after tomorrow is to be eliminated. Innovation First, technological innovation, but not stop at technical level. With the development, technological innovation is not the full content of innovation. Therefore, we need a broader look at the background of the concept of innovation. Innovation is the concept of the update, the update mode of thinking and way of life updates.

Team culture

Suntory Australia team culture, reflected in the direct benefit of the Australian Business Ethics, is the Australian team, the Program of Action for profit, reflected "a fair, honest, and Thanksgiving," explained as follows:

• Fair：Business point of view, referring to the organization in giving equal opportunities to every member of the mechanism; from the staff perspective, referring to the employees through their own efforts to acquire the opportunity to participate in the principle of competition in life. Benefit the company in Australia, our power is equal to survive, everyone must respect the power of others to survive, we must respect the power of their own survival. The identity of each person is the work of the division of functions, and by no means the demarcation of identity.
• Integrity：And just as good faith is an ancient Chinese ethical principles is the principle of universal human morality. Integrity is honesty and trust say that the present society advocate of "faith." Good faith on a business, its mission, business philosophy, spirit and style of an enterprise constitute a "personality" in the enterprise it is solidarity, cooperation, innovation, hard work, the pro-and confidence of cohesion in society, it is an enterprise's image and dignity, in foreign countries, it represents the country's image and dignity.
• Thanksgiving：We are all around grateful, even if you give us all the difficulties and troubles, we will from the heart on your Road to a "Thank you, in the difficult times you have thought of us." Do not ask you customers or other partners.